For beauty & cosmetics
A WhatsApp store for your beauty products
Your skincare, makeup and haircare in one catalog customers can browse by category, add to a cart, and order through WhatsApp.
Whether you make your own products or resell brands, beauty buyers want to see the range, the shades and the prices before they message. WAStore gives you a categorised catalog with photos and stock, and sends each order to your WhatsApp. Free for up to 50 products.
Why beauty sellers need a browsable range
Beauty buying is comparison shopping: which cleanser for oily skin, which foundation shade, is the serum in stock, how much is the bundle. Doing that over DMs means a stream of "do you have…" questions and a lot of screenshots. Shoppers who can't see the full range quickly just move on to a seller who lets them browse.
A beauty catalog lays the range out by category — skincare, makeup, haircare, sets — with photos, prices, shade options and live stock. Customers filter, pick their shades, add a few items to the cart, and send one order. Whether you're an independent brand or a reseller, it's your storefront and your WhatsApp, with no marketplace fee in the middle and product pages that can show up in search.
Why WAStore fits a beauty business
Categories for skincare, makeup, haircare and sets keep a big range shoppable
Shade and variant options listed clearly so orders come in correct
Stock tracking flags what's out so customers don't order it
Bundles and gift sets sell as their own products
Works the same for your own brand or for reselling — it's your catalog either way
No commission — you keep the full value of every order
Common beauty-seller headaches, solved
Endless "which shade / is this in stock" messages.
List shades as options and turn on stock tracking; the catalog answers both before anyone messages.
Bundles are hard to explain in chat.
Sell each bundle as its own product with one photo and one price, so the value is obvious.
Buyers can't see your full range at a glance.
Categories and search let them browse the whole catalogue on their phone instead of asking for a list.
How to set up your beauty store
- 1
Add your products
List each item with photos, price, size and shade or variant details.
- 2
Group your range
Sort into skincare, makeup, haircare, tools and sets.
- 3
Share your store
Link it in your bio and status. Orders arrive on WhatsApp with the cart.
Categories that work for beauty stores
Typical structure for a beauty WAStore:
- Skincare
- Makeup
- Haircare
- Fragrance
- Tools & accessories
- Bundles & gift sets
Tips to sell more beauty products
- Use swatch photos for anything with colour — foundation, lipstick, blush — not just the packaging shot.
- List key details buyers filter on: skin type, finish, size in ml, and whether it's fragrance-free.
- Build 2–3 bundles (a routine, a gift set) — they lift average order value and simplify the decision.
- Keep a "back in stock" habit: restock a sold-out hero product and post the direct link.
- Add your store link to your Instagram bio and WhatsApp profile so tutorials and reviews have somewhere to send people.
Frequently asked questions
Can customers pick a shade?
Yes. List shades as variant options or as separate products. The chosen shade comes through in the WhatsApp order.
Does it work for resellers?
Yes. Resellers and independent brands use it the same way — it's your catalog and your WhatsApp; there's no marketplace in between.
How is payment handled?
In the WhatsApp chat — payment link, transfer or cash on delivery, whatever you offer. WAStore takes no commission.
Can I sell gift sets and bundles?
Add them as their own products with their own photo and price. Bundles often become your best sellers around holidays.
Can I show ingredients or usage info?
Yes. Put ingredients, skin-type suitability and how-to-use notes in each product description.
What about products that expire or need batch tracking?
Note batch or best-before details in the description and keep stock counts current so old stock isn't oversold.
Is there a limit on products?
50 on the Free plan, unlimited on Pro. Categories and search keep even a large range easy to shop.
Beauty customers want to browse, compare and pick a shade before they commit. Give them a catalog that lets them do all three, and turn your tutorials and reviews into orders instead of DMs.
Put your beauty range in one shoppable link
A categorised catalog with WhatsApp ordering — free, about 90 seconds.
- לא נדרש כרטיס אשראי
- 100% חינם לתמיד