For jewellery sellers
A WhatsApp catalog for your jewellery
Show every piece with close-up photos and details — material, size, stone — and let customers send an order straight to your WhatsApp.
Jewellery sells on detail: the metal, the finish, the exact measurements. WAStore gives you multiple photos and a full description per piece, plus stock control for one-off items, and delivers each order to your chat. Free for up to 50 pieces.
Why jewellery needs a proper catalog
Jewellery is a considered purchase. Buyers want to see the clasp, the hallmark, the stone from three angles, and know the chain length to the centimetre before they commit — especially at higher price points. A carousel of Instagram photos can't hold that, and a chat can't organise a collection of rings, earrings and necklaces so someone can actually shop it.
A jewellery catalog gives each piece its own page: several close-ups, the materials, the measurements, the price, and live stock for one-of-a-kind items. Shoppers browse by type or metal, add a piece to the cart, and send you an order. For made-to-order work, a notes field collects size, metal and stone choice so you can confirm and quote — all inside WhatsApp, with no marketplace fee.
Why WAStore fits a jewellery business
Several photos per piece to show finish, scale and detail
Stock tracking for one-of-a-kind pieces so they can't be double-sold
Categories by type and material make a large collection shoppable
Product pages can rank on Google for the styles you make
Made-to-order friendly — a notes field captures size, metal and stone choice
No commission — higher-value orders keep their full value
Common jewellery-seller headaches, solved
Customers ask for chain length, metal and weight on every piece.
Put those specs in each product description once; the catalog answers before the message.
A one-off piece gets promised to two buyers.
Stock tracking with quantity 1 marks it sold on the first completed order and hides it.
Made-to-order requests arrive with half the information.
Add a made-to-order product with a required notes field for size, metal and stone, plus your lead time.
How to set up your jewellery catalog
- 1
Photograph each piece
Add close-ups and an on-hand or on-model shot, with material, size and weight in the description.
- 2
Group your collection
Sort by rings, earrings, necklaces, bridal, or by gold, silver and gemstone.
- 3
Share and restock
Link it in your bio and posts. Mark pieces sold as they go.
Ways jewellery sellers organise a catalog
Common categories for a jewellery WAStore:
- Rings
- Earrings
- Necklaces & pendants
- Bracelets
- Bridal & sets
- New arrivals
Tips to sell more jewellery online
- Shoot on a neutral background with one consistent light setup so the whole catalog looks like a collection, not a camera roll.
- Always state metal, purity/hallmark, stone type and key measurements — buyers filter on these.
- Include a coin or hand in one photo per piece for scale.
- For made-to-order, show a lead time up front so expectations are set before the enquiry.
- Use a "new arrivals" category and rotate pieces through it to give regulars a reason to revisit.
Frequently asked questions
Can I sell custom or made-to-order pieces?
Yes. Add a made-to-order product with a notes field for size, metal and stone choice, plus your lead time. Confirm and quote on WhatsApp.
How do customers pay securely?
Payment is arranged in the chat — a payment link or bank transfer is common for higher-value pieces. WAStore takes no cut.
Can I hide prices and quote on request?
You can add pieces as 'price on request' in the description, though showing prices usually converts better.
Does it work for both handmade and resale jewellery?
Yes — it's just a catalog. Handmade makers and resellers both use it the same way.
How do I handle ring sizing?
Ask for the size in the made-to-order notes field, or list common sizes as variants. Include a link to a printable size guide in your store info.
Can I show a piece as reserved while payment clears?
Lower the quantity to 0 or mark it out of stock while you wait, then restore it if the sale falls through.
Is it suitable for higher-priced pieces?
Yes. There's no order cap or fee. Many sellers take a deposit by link and the balance on delivery, arranged in the chat.
Your pieces deserve better than a buried Instagram carousel. Give each one a real page with the detail buyers need, and let a serious customer place an order without a twenty-message back-and-forth.
Give your jewellery the catalog it deserves
Detailed product pages and WhatsApp orders — free, about 90 seconds.
- No credit card required
- 100% Free forever