Your free WhatsApp store in Estonia, paid by bank transfer and card, with no commission
One link with your catalog and a cart, and complete orders in your WhatsApp. Customers pay the way they already do. Free, with no commission on sales.
Get paid with what your customers already use
WAStore doesn’t process payments or take a percentage. You add your methods in Settings → Payment, and customers see them when they order.
Bank transfer
Add “Bank transfer” with your name and IBAN; customers copy it at checkout and send you the receipt on WhatsApp.
Card, Apple Pay, Google Pay (Stripe)
On Pro you connect your own Stripe account: customers pay by card, Apple Pay or Google Pay, and the order is marked paid automatically.
Revolut
Choose the “Revolut” type and enter your Revtag: customers with Revolut pay in seconds and send you the confirmation on WhatsApp.
Pickup
Offer free pickup at checkout and take cash or a transfer when the customer collects.
How to start your WhatsApp store in Estonia
- 1
Create your store
Enter a name, your WhatsApp number and your currency (EUR). Add products with a photo and price, or import them from a CSV or Google Sheet.
- 2
Add how you get paid
Add bank transfer and card, plus any other method you use. They show at checkout with your details and, if you like, your QR code.
- 3
Share the link
Put it in your WhatsApp status, Instagram bio or TikTok. Every order lands in your dashboard and in your WhatsApp, ready to fulfil.
Selling on WhatsApp in Estonia
In Estonia small sellers (clothing, handmade goods, cosmetics, cakes and catering) take orders on Instagram, Facebook and WhatsApp, and customers are used to paying online and collecting from a parcel machine. WAStore gives you a shop with prices in euro and a cart, so orders arrive complete and you pay no commission.
Add your IBAN for bank transfers and your Revtag for Revolut users, and on Pro take cards and Apple Pay through your own Stripe account. Set one price for parcel-machine delivery, or offer pickup in your city.
Shops in Tallinn, Tartu, Narva and Pärnu, and across the country.
Delivery, registration and payments in Estonia
Delivery and couriers
Parcel machines (pakiautomaadid) are how most Estonians receive online orders: Omniva, DPD and SmartPosti cover the country, and sending a small parcel to one usually costs a few euros. In Tallinn and Tartu many sellers also deliver themselves.
Registration and tax
You can register as a sole proprietor (FIE) or set up a private limited company (OÜ) online in the e-Business Register in minutes. Small sellers can also use an entrepreneur account (ettevõtluskonto), where the bank deducts a flat tax automatically. VAT registration is needed once turnover passes €40,000 a year.
How customers pay
Estonians pay online by bank link or bank transfer straight from their banking app, and cards are used everywhere. Revolut is popular too. On Pro, cards and Apple Pay come through your own Stripe account and the order is marked paid automatically.
What WAStore costs in Estonia
- Free forever: up to 50 products, unlimited orders and 0% commission.
- Pro: $7.90 a month (or $4.99 a month billed yearly) for your own domain, coupons, sale prices, delivery zones, analytics and more.
- Try Pro free for 7 days, no card needed.
WAStore vs other options in Estonia
Most WhatsApp store tools no longer take a commission. What differs is how many products you get for free, whether orders are capped, and whether customers see your local payment methods (bank transfer and card) when they order.
| Platform | Free plan | Orders | Commission | Paid plan |
|---|---|---|---|---|
| WAStore | 50 products, forever | Unlimited | 0% | Pro: $7.90/month (up to 200 products) |
| Take App | Unlimited products | 50 a month saved in the dashboard | 0% | Essential: $29/month |
| Shopify | None (free trial only) | Unlimited | Card fees; extra fee on Starter or with outside gateways | Starter $5/month; Basic $39/month |
| WhatsApp Business catalog | Free, inside the app | In the chat only | 0% | — (no cart or web store) |
Taken from each platform’s website in October 2026 (Shopify prices are US list prices). Plans change often, so check them before you decide.
Questions about selling on WhatsApp in Estonia
How do I deliver to parcel machines?
Set one delivery fee for parcel-machine delivery and ask customers to write their preferred machine (Omniva, DPD or SmartPosti) in the address field. You then book the parcel in the courier’s app or self-service.
Can customers pay by card?
Yes, on Pro: connect your own Stripe account and customers pay by card, Apple Pay or Google Pay at checkout; the order is marked paid automatically.
Can I charge a different delivery fee in your city and for the rest of Estonia?
Yes, on Pro: create one delivery zone in your city and another for the rest of Estonia, each with its own fee (or “to be confirmed”). The free plan has one flat delivery fee and free pickup.
Is WAStore free in Estonia?
Yes. The free plan doesn’t expire: up to 50 products, unlimited orders and no commission on sales. Pro is optional.
Can I get paid by bank transfer and card?
Yes. You add your payment methods in Settings → Payment and customers see them when they order. The money goes straight to you; WAStore never touches payments.
Does WAStore take a commission?
No, not on the free plan and not on Pro. Everything your customer pays is yours.
Do I need WhatsApp Business?
No. It works with regular WhatsApp or WhatsApp Business, and neither you nor your customers install anything.
Can I accept card payments?
Yes, on Pro: you connect your own Stripe account and customers pay by card, Apple Pay or Google Pay. The money goes to your account, and the order is marked paid automatically.