Your free WhatsApp store in Rwanda, paid by MTN MoMo and Airtel Money, with no commission
One link with your catalog and a cart, and complete orders in your WhatsApp. Customers pay the way they already do. Free, with no commission on sales.
Get paid with what your customers already use
WAStore doesn’t process payments or take a percentage. You add your methods in Settings → Payment, and customers see them when they order.
MTN Mobile Money
Choose the “Mobile Money” type, name it MTN MoMo and enter your number or merchant code.
Airtel Money
Add a second “Mobile Money” method named Airtel Money.
Bank transfer
Add “Bank transfer” with your bank and account number (Bank of Kigali, Equity, I&M…); customers copy it at checkout and send you the receipt on WhatsApp.
Cash on delivery
Turn on “Cash on delivery”: nothing to set up, and the customer pays when the order arrives.
How to start your WhatsApp store in Rwanda
- 1
Create your store
Enter a name, your WhatsApp number and your currency (RWF). Add products with a photo and price, or import them from a CSV or Google Sheet.
- 2
Add how you get paid
Add MTN MoMo and Airtel Money, plus any other method you use. They show at checkout with your details and, if you like, your QR code.
- 3
Share the link
Put it in your WhatsApp status, Instagram bio or TikTok. Every order lands in your dashboard and in your WhatsApp, ready to fulfil.
Selling on WhatsApp in Rwanda
In Rwanda small sellers on Instagram and WhatsApp get paid on MTN MoMo far more than anything else. WAStore gives you a shop with prices in francs and a cart, so every order arrives with the customer’s name, phone and Kigali sector before you send the MoMo request.
Kigali deliveries are quick by moto-taxi across Nyarutarama, Kimironko, Nyabugogo and Remera. Outside Kigali (Butare, Gisenyi, Musanze) take MoMo before the bus parcel leaves.
Shops in Kigali, Butare, Gisenyi and Musanze, and across the country.
Delivery, registration and payments in Rwanda
Delivery and couriers
Kigali moto-taxis and local couriers cover sectors like Kimironko, Remera, Nyabugogo and Nyarutarama the same day. Outside Kigali, bus parcels to Butare, Gisenyi and Musanze are normal — take MTN MoMo before the parcel leaves.
Registration and tax
Register with the Rwanda Development Board (RDB) for a business, and get a TIN from the Rwanda Revenue Authority. Many start casually and formalise when MoMo merchant tools or landlords ask for a TIN.
How customers pay
MTN MoMo is the default wallet by a wide margin, with Airtel Money second. Bank transfers cover larger orders. Cash on delivery works inside Kigali for first-time buyers.
What WAStore costs in Rwanda
- Free forever: up to 50 products, unlimited orders and 0% commission.
- Pro: $7.90 a month (or $4.99 a month billed yearly) for your own domain, coupons, sale prices, delivery zones, analytics and more.
- Try Pro free for 7 days, no card needed.
In RWF, Pro is RF 11.700 a month or RF 89.000 a year, and that is what your card is charged at checkout.
WAStore vs other options in Rwanda
Most WhatsApp store tools no longer take a commission. What differs is how many products you get for free, whether orders are capped, and whether customers see your local payment methods (MTN MoMo and Airtel Money) when they order.
| Platform | Free plan | Orders | Commission | Paid plan |
|---|---|---|---|---|
| WAStore | 50 products, forever | Unlimited | 0% | Pro: $7.90/month (up to 200 products) |
| Take App | Unlimited products | 50 a month saved in the dashboard | 0% | Essential: $29/month |
| Shopify | None (free trial only) | Unlimited | Card fees; extra fee on Starter or with outside gateways | Starter $5/month; Basic $39/month |
| WhatsApp Business catalog | Free, inside the app | In the chat only | 0% | — (no cart or web store) |
Taken from each platform’s website in October 2026 (Shopify prices are US list prices). Plans change often, so check them before you decide.
Questions about selling on WhatsApp in Rwanda
Can I use my personal MTN MoMo number?
Yes to start. Move to a MoMo merchant / business code when volume grows so personal and business money stay separate.
Can I charge a different delivery fee in Kigali and for the rest of Rwanda?
Yes, on Pro: create one delivery zone in Kigali and another for the rest of Rwanda, each with its own fee (or “to be confirmed”). The free plan has one flat delivery fee and free pickup.
Can I price in Rwandan francs?
Yes. Set store currency to RWF; every price and WhatsApp order total shows in francs.
Can I set different fees by Kigali sector?
Yes, on Pro: create delivery zones for nearby sectors and another for outside Kigali, each with its own fee.
Is WAStore free in Rwanda?
Yes. The free plan doesn’t expire: up to 50 products, unlimited orders and no commission on sales. Pro is optional.
Can I get paid by MTN MoMo and Airtel Money?
Yes. You add your payment methods in Settings → Payment and customers see them when they order. The money goes straight to you; WAStore never touches payments.
Does WAStore take a commission?
No, not on the free plan and not on Pro. Everything your customer pays is yours.
Do I need WhatsApp Business?
No. It works with regular WhatsApp or WhatsApp Business, and neither you nor your customers install anything.
Can I accept card payments?
Stripe doesn’t open accounts for sellers in Rwanda yet, so built-in card checkout isn’t available. You can add a payment link from a local gateway as a “Payment link” method, and customers pay by card there.
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